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The world is watching. We'll make sure you leave nothing to chance.

It's time to shine. The next few minutes could change your life.


OVER 100 THRILLED INDIVIDUAL & CORPORATE CLIENTS

  • Majid Al Futtaim
  • sap-new
  • Government of Dubai
  • Chartered Financial Analyst
  • cnbc-new-5
  • Government of Egypt
  • National Bank of Abu Dhabi
  • Alternative Investment Management Association
  • fadi-ghandour
    "Mastering how you look on TV can be a daunting undertaking. A tour-de-force compressed in five, easy-to-manage habits"
    Fadi Ghandour
    Managing Partner at Wamda Capital and Founder of ARAMEX
  • ashraf-laidi
    "As TV pundits multiply across media channels and anchors compete for your attention, it's more crucial than ever to stand out...for the right reasons. Send your message across the crowded airwaves, while looking great doing it"
    Ashraf Laidi, Author of "Currency Trading and Intermarket Analysis"
    CEO, Intermarket Strategy Ltd
  • angus-blair
    "Many people who have been interviewed in the media have had some mishaps, myself included, where we could have received better advice on how to be more effective. Yousef, as usual, comes up with good and clear answers and explanations. Helped by his experience of keeping on top form on live TV over years, now he is helping us get better"
    Angus Blair
    CEO, Signet

The Book

The definitive guide for conquering the airwaves with style. Former CNBC news anchor and Medialitera founder Yousef Gamal El-Din reveals the secret techniques used by the best in the business to dress and prepare for on-camera success.

LEARN MORE

The #1 PR Bestseller on

Now includes bonus material!

Available as Audiobook


DESIGNED AND
TAILORED FOR YOU

Our experience with thought leaders
and top executives is second-to-none.

Cutting-edge insight. Highest level of integrity.
Real results. Reliable and proven strategies

The firm is the brainchild of veteran news anchor Yousef Gamal El-Din following a star-studded career in live TV.

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